Apr 12, 2022
In General Discussion
Let's start by defining what mentoring is not. The HBR article mentioned above refers to a study in which participants were asked to coach a colleague on time management. The sessions lasted five minutes and the vast majority of mentors simply gave their mentee basic advice.In contrast, HBR has identified the following qualities as important for effective buy email list coaching or mentoring:ListenExaminationgive feedbackHelp with setting goalsShowing empathyLet the coachee arrive at their own solutionRecognize and highlight strengthsStructure Encourage a solution-focused approach Do you see how it varies from a simple to-do list? It's not about forcing someone to go in a direction you think is right. Instead, it's about looking at your employee and understanding what they're thinking, what's driving those thoughts, and helping them come up with possible buy email list solutions.What can marketing teams do to foster mentorship?If you realize you need a higher level of mentorship in your marketing department, the good news is that you can take concrete steps to improve the situation.Provide managers with training on mentoringIf studies by the Harvard Business Review reveal one thing, it's this: Mentoring doesn't come naturally to everyone. It is a unique form of management behavior. Training – even short training – on what mentoring buy email list looks like, how best to do it, and where it fits into the management mix – is essential. There are times when you have to lead, times when you have to closely manage delivery, and times when you have to coach your team. Some people are naturally better mentors than others, but all team leaders can improve their mentoring prowess by taking these initial steps.