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Shermin khatun
Apr 20, 2022
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It has less competition for consumption time slots Indonesia Phone Number List On the other hand, it is common for television to be more consumed at night and radio in the morning. Listening to Spotify, meanwhile, tends to happen in the mid-morning and afternoon, when the presence of traditional media outlets is scarcer. This means that ads on this Indonesia Phone Number List platform have less competition to grab the attention of the audience. "With Spotify, what happens is that it is consumed in those off-peak moments in the middle of the day, so the Indonesia Phone Number List ads arrive at a time of low saturation and, therefore, have a great impact," said Javier Arenas , creative director and founding partner of The Department. Advertising on Spotify performs better on key Indonesia Phone Number List metrics Spotify outperformed TV and radio when asked which medium connects better with a younger audience and which has better personalization. Specifically, they perceive them Indonesia Phone Number List as less annoying and understand that they are served in a balanced way, without saturating. In addition, there was a high level of recollection of the creatives by those exposed Indonesia Phone Number List to the BBVA campaign. "44% of the people impacted by the campaign on Spotify recalled having heard or seen any of the ads, surpassing digital video (37%) and in line with what was obtained with respect to TV (43%)", González continues. A direct association with positive attributes Indonesia Phone Number List Research shows that those exposed to the campaign have a more positive perception of the bank . Thus, they perceive that it is more “modern”, “good” and “for people like me”, for example. Until Indonesia Phone Number List not long ago, influencer marketing walked inseparably hand in hand with Instagram (so much so that many identified this discipline with the Facebook social network). However, Instagram is Indonesia Phone Number List stealing more and more attention from a platform that is gaining weight by leaps and bounds in the universe of influencer marketing.
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Shermin khatun

Shermin khatun

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